Fall/Winter 2019 Retail Experience
The in-store video experience encouraged customers to check themselves out wearing Moncler's latest release of jackets, coats, and eyewear. The installation transported users into a video where they were found at the peak of a snowy mountain, looking sporty, fierce, and fashionable.
Guests walked away with a video output that could be instantly shared to social. Moncler was able to simultaneously provide a fun reason to shop in-store, capture customer data, and generate unique, user-generated content.
Production: The Bosco